Program of the industry conference as part of the 3rd Polish-German Cycling Tourism Days

The conference is aimed at representatives of local and central government, entrepreneurs, and members of non-governmental organizations involved in cycling communication and tourism. At the conference, we will summarize our activities to date, which may serve as inspiration for national cycling policy, and at the same time we would like to draw attention to the challenges facing Poland and Europe. The conference will be held on February 27, 2026, at the headquarters of the Marshal's Office of the West Pomeranian Province at ul. Marszałka Józefa Piłsudskiego 40 in Szczecin, from 9:00 a.m. to 4:30 p.m. The event is part of the two-day 3rd Polish-German Cycling Tourism Days.

The conference will be held on February 27, 2026, at the headquarters of the Marshal's Office of the West Pomeranian Province at ul. Marszałka Józefa Piłsudskiego 40 in Szczecin, from 9:00 a.m. to 4:30 p.m.

Due to the limited number of places, it is necessary to register for participation and obtain confirmation of qualification.

The event is part of the two-day 3rd Polish-German Cycling Tourism Days and is implemented as part of the "Polish-German Cycling Tourism Days" project co-financed by the Small Projects Fund (FMP) under the Interreg VI A Mecklenburg-Vorpommern / Brandenburg / Poland 2021-2027. We also encourage you to participate in the other events that make up the 3rd Polish-German Cycling Tourism Days, where admission is free.

time	Time	title	speaker	institution
9:00-10:30	10	WELCOME	Olgierd Geblewicz	Marshal of the West Pomeranian Province
	15	Construction of the West Pomerania cycle route network – current status of works	Olgierd Geblewicz	Marshal of the West Pomeranian Province
	10	Plans for the development of bicycle routes in Mecklenburg-Western Pomerania		Mecklenburg-Vorpommern
	15	The EuroVelo route network – challenges and prospects	Sylwia Skuta	Polish Tourist Organization
	10	Sub-strategy for Cycling Tourism in Poland	Miłosz Tatara	Member of the Board of the Polish Cycling Federation
	30	DEBATE: the potential of cycling tourism in the border area	Moderator Tadeusz Mirski	(we are waiting for confirmation from all participants)
10:30-11:00		COFFEE BREAK
11:00-11:50	15	Facts and figures on cycle tourism in ADFC studies	Tino Freißler	German Cycling Club (ADFC)
	10	National platform with data on bicycle traffic using France as an example	Olivier Schneider	French Foundation for Innovation in Active Mobility (FIMA)
	15	Numbers that drive change: how data from bicycle counters shape cycling policy in Western Pomerania	Marcin Wójciak	WIiT Bicycle Communication Office
	10	EuroVelo Barometer: EuroVelo 10	Awaiting confirmation	Eco-Counter
11:50-12:10		COFFEE BREAK
		INSPIRATIONS AND TRENDS
12:10-1:00 p.m.	10	Building synergy around bicycle routes	Marta Kamińska	Lower Silesian Cycling Region
	10	How to encourage young people to take up cycling tourism	Michael Maier	German Cycling Club (ADFC)
	10	Making of: Collaborative creation of themed cycling routes. The example of Berlin's industrial culture cycling routes	Antje Boshold
	10	Following the trail of the old narrow-gauge railway	Teresa Furman	Semafor Association
	10	European Certification Standard: results of the EuroVelo 10 route quality assessment	Wojciech Grela	WIiT Bicycle Communication Office
1:00 p.m.		LUNCH
		Workshops to choose from:
2:00 p.m. - 4:00 p.m.	2 hours	How to effectively sell a tourism product online.	We are waiting for confirmation.
2:00 p.m. - 3:30 p.m.	1.5	Designing a data-driven approach to trail management	Awaiting confirmation	Eco-Counter
3:30 p.m. - 4:30 p.m.	1	Measuring bicycle traffic: more than just counters. What data is worth collecting and for what purpose?	Olivier Schneider	French Foundation for Innovation in Active Mobility (FIMA)

Are you coming by bike? Feel free to use our parking facilities:

Program of the industry conference as part of the 3rd Polish-German Cycling Tourism Days

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